UF’s Student Alumni Association has merged with its parent organization.
The University of Florida Alumni Association has nearly 350,000 members total, according to its website. “The integration came as part of an ongoing effort to further involve current students despite budget cuts,” said associate executive director Katie Marquis.
“We found many students didn’t realize that they had to register with the Alumni Association after they graduated,” Marquis said. “Now we have the student membership option as well as a reduced rate for recent graduates.”
The association has also launched a rebranding process which includes a new logo.
“It’s unusual to go through so many logos so quickly, but after a special 2006 UF centennial logo, we have been working on a more progressive, powerful and permanent logo,” Marquis said. “We expect this one to stay with us.”
She said the cost of the changes is relatively low because most materials with the logo on them are ordered annually. These include nametags, Cicerone shirts and stationery.
“I think the logo is nice, but not very modern,” said 19-year-old computer science sophomore Anthony Timoti. “But it’s a good improvement over the former logo.”
