Step aside, Victoria's Secret.
A new online company is selling Gators bras, underwear and tank tops for female fans.
GatorPanties.com was started in June by UF alumnus Michael London, who got the idea for the company after his wife's failed to find a pair of Gators underwear.
"It seems like everybody caters to guys, but there's just not much out there for women," London said.
He said GatorPanties.com gives women the chance to express their loyalty to UF in subtle ways.
"They can support their team without putting it in people's faces and letting everybody know," he said.
However, he said he knows some customers will not be shy about flashing their pride on TV.
London said customers can purchase the items online, which cost between $15 and $21, and receive them in about three to four business days.
Samantha Djerassi, 32, a UF alumna, purchased bras and underwear from the site.
She said she likes wearing the bra with a tank top because it has Gators embroidered on the straps.
"The underwear I don't plan on showing off," Djerassi said.
