From classroom to stage, UF students, alum work tirelessly to make music a reality
By Isabella Marzban | Oct. 7, 2022Gainesville’s local music scene is filled with UF students and alum who are juggling a full course load, work and aspiring music careers. Aside from balancing different responsibilities, college musicians also grapple with the business aspect of their craft — creating digital advertisements, promoting social media content, finding venues for performances and handling music production. Essentially, they become their own manager, publicist and producer.














